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Glossary

The words Vamos uses, defined once.

Brief. The weekly summary Vamos sends you, every Monday by default. One to three things worth acting on, from your Watchlists, your niche, rising formats and your own posts. Free on every plan, and it never spends credits.

Collection. A saved set of videos and docs. You can hand a whole collection to a chat, up to 60 items at a time.

Content pillar. A theme your content keeps returning to, set in My Brand. Your Discover For you feed is built from them.

Core idea. An opinion you would defend, as opposed to a topic you cover. Set in My Brand, and it gives Vamos a position to write from.

Credit. What one answer costs. Spent per answer, not per chat or per session. Cost depends on how much Vamos reads, how much it writes, and which model runs.

Discover. The feed. Three tabs: For you, Following, and Search.

Doc. Anything Vamos writes that is long enough to edit. Opens in a full-page editor, exports five ways.

Film cost. How expensive a format is to make, as a set of filters: faceless, solo, no product, no location, simple edit. A filter no other tool offers, and usually the one that decides what you actually film.

Following. The Discover tab showing only the creators on your Watchlists, with nothing inferred.

For you. The Discover tab picked from your content pillars and the creators you track. Rebuilt every Monday.

Format. A video structure that keeps working across creators and topics, broken down beat by beat. Not a topic and not one video.

Memory. Facts Vamos saved about you from your chats so you stop repeating yourself. Visible in My Brand, and it can be switched off.

My Brand. Everything Vamos knows about you: your offer, audience, goal, positioning, pillars, voice, socials and files. Read on every piece of work.

Outlier score. How far a video beat what its own channel normally gets. Measured against that channel's median, so a small account can out-score a big one.

Routine. A prompt you set to run on a schedule, delivered by email and in the app. Distinct from the weekly brief, which is built in and free.

Typical views. What a specific account normally gets. The baseline every outlier score on that account is measured against.

Voice. How you write, derived by Vamos from samples of your own writing rather than from a description. Lives in My Brand.

Voice strength. A score of how well-evidenced your voice is, with the gaps named. The target is around ten samples.

Watchlist. A group of up to twenty creators Vamos keeps current for you. How many you get depends on your plan.

Workspace. A separate working context for one brand or client, with its own brand, voice, Watchlists, Routines and history. Credits are shared across all of them.

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