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Glossary

The words Vamos uses, defined once.

Collection. A saved set of videos and docs. You can hand a whole collection to a chat, up to 60 items at a time.

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Content topic. A theme your content keeps returning to, set in My Brand. Some people call these content pillars. Explore, in Videos, is picked from them.

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Core idea. An opinion you would defend, as opposed to a topic you cover. Set in My Brand, and it gives Vamos a position to write from.

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Creators. The creators you follow, in lists, which Vamos keeps current for you. How many you can follow depends on your plan, counted across the whole workspace: 20 on Free, 70 on Pro, 150 on Business.

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Credit. What one answer costs. Spent per answer, not per chat or per session. Cost depends on how much Vamos reads, how much it writes, and which model runs.

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Doc. Anything Vamos writes that is long enough to edit. Opens in a full-page editor, exports four ways (five when it has a table) on the trial and paid plans.

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Explore. The tab in Videos with a search box and videos from creators you don't follow yet, picked from My Brand. Rebuilt once a week and refreshed daily.

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Film cost. How expensive a format is to make, as a filter on the All formats page in Formats: faceless only, solo, easy edit, no product needed, no location needed. Usually the one that decides what you actually film.

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Following. The tab in Videos showing only the creators you follow, newest first, with nothing inferred.

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Format. A video structure that keeps working across creators and topics, broken down beat by beat. Not a topic and not one video.

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Memory. Facts Vamos saved about you from your chats so you stop repeating yourself. Visible in My Brand, and it can be switched off.

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My Brand. Everything Vamos knows about you: your offer, audience, goal, positioning, content topics, voice, socials and files. Read on every piece of work.

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Outlier score. How far a video beat what its own channel normally gets. Measured against that channel's median, so a small account can out-score a big one.

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Routine. A prompt you set to run on a schedule, delivered by email and in the app. Distinct from the weekly brief, which is built in and free.

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Typical views. What a specific account normally gets. The baseline every outlier score on that account is measured against.

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Videos. The page for browsing posts. Two tabs: Following, for the creators you follow, and Explore, for everyone else.

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Voice. How you write, derived by Vamos from your posts, samples of your own writing, or your answers to a few questions in chat. Lives in My Brand, on the Voice tab.

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Weekly brief. The weekly summary Vamos sends you, Monday morning by default. Up to five things worth acting on, from the creators you follow, your niche, rising formats and your own posts. It starts once your own account is added and you follow five creators, and it emails only in a week with enough new to read. Free on every plan, and it never spends credits.

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Workspace. A separate working context for one brand or client, with its own brand, voice, creators, Routines and history. Credits are shared across all of them.

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