Your weekly brief arrives every Monday morning. It tells you what moved in your niche over the past week, and gives you your version of it.
It is included with Vamos on every plan. It never spends your credits and it does not count against your allowance.
What it watches
Four things, all of them yours:
The creators in your Watchlists. The wider feed for your niche. Formats that are climbing. And your own posts, if you have added your handle in My Brand.
All four are scoped to what you set up, which is why a thin Watchlist produces a thin brief.
What arrives
One to three things worth acting on. Not a digest of everything that happened.
That is a deliberate limit. A brief that lists forty posts is a feed, and you already have one of those. Three findings you can act on before Wednesday is worth more than a complete record of the week.
Each finding is labelled with where it came from:
Label | What it means |
Outlier | A post from someone you watch that beat their own normal by a wide margin |
In your niche | Something moving in your space that nobody you track has posted |
Format | A structure that is picking up |
Your post | One of yours that did unusually well |
Every finding comes with a prompt attached. Tapping it opens a chat that already knows what you are asking about, so acting on a brief is one tap rather than retyping the context.
What it costs
Nothing. No credits, on any plan, including free.
This is the one part of Vamos that runs without spending anything, which is why it is worth setting up even if you are watching your credit balance.
Changing when it arrives
Open your weekly brief, then Brief settings. You can change the day, the time and the time zone.
You can also pause it. Pausing stops new briefs arriving and leaves the ones you already have in place.
Getting an email when something takes off
Some things will not wait until Monday. A competitor's post climbing right now is worth knowing about while it is still climbing, because that is when you can do something about it.
Turn on Email me when a post takes off in Brief settings and Vamos will email you between briefs when a post crosses a high bar. Your Monday brief still arrives on schedule either way.
The bar is deliberately high. Why you got a takeoff email, and why you didn't has the exact numbers.
When nothing arrives
Some weeks nothing clears the bar, and the brief says so rather than padding itself out. A brief needs at least three findings to send.
If that keeps happening, the cause is almost always the inputs. Ten or more creators per Watchlist, and pillars specific enough to exclude things.